Posts tagged ‘Software Defined Networking & NFV’

The Race for the Software-Defined Enterprise

A recent article on CIO Insight explores the next generation of enterprise IT, and asks: Is it all a contest between VMware, Microsoft and OpenStack? 


Rather than relying on expensive human labor, IT organisations are increasingly using software to automate the management of data centers in a way that scales to unprecedented levels.

This fundamental shift in the way IT is managed is creating an intense contest for control of those data centers between VMware, Microsoft and a host of vendors that are actively promoting the emerging OpenStack framework. At the moment, thanks to a significant head start and the deep loyalty of many CIOs, it appears that VMware is building an early lead that its rivals might find difficult to overcome.

VMware says that license bookings for the vCloud Suite more than doubled in 2013. While VMware concedes that those licenses are only about 10 percent of its customer base, the company is clearly gaining a lot of momentum in the private cloud computing space, which is expected to be a $50 billion market by 2016. “vCloud Suite is the fastest growing product in the VMware,” says Raghu Raghurham, executive vice president for cloud infrastructure and management at VMware.

Obviously, VMware is hardly the sole vendor with an eye on that market. Microsoft has gained a fair amount of virtualization ground with Microsoft Hyper-V virtual machines that are free with various flavors of Microsoft Server. And a broad alliance of vendors backing OpenStack are making a case for a lower cost framework for managing clouds that promises IT organizations much greater levels interoperability across different instances of cloud computing.

But VMware is trying up the ante. What initially started out as an effort to create the software-defined data center is now a race to define the software-defined enterprise in a way that brings server, network and storage management under one common framework. And VMware is counting on the loyalty of its customers to put a significant amount of distance between it and the competition.

Whether VMware can sustain its lead over the long haul remains to be seen. By the time rival architectures catch up, however, VMware might be fairly well ahead in defining the next generation of enterprise IT.

The way an enterprise approaches its IT is changing through software defined technology and this is on track to dominate discussions in 2014. There is a lot for enterprise CIOs, CTOs and enterprise IT Managers to learn and evaluate how they can adopt their existing infrastructure as well as their current Cloud investment plans to fit a ‘Software-defined’ future.


From the producers of the market-leading Cloud World Forum comes the ‘Software Defined Enterprise World Forum’ as the only dedicated meeting place to cover SDN for Enterprise, SDDC and SDS under one roof.

The event covers all sides of software defined technologies through the prism of enterprise organisations. It targets both the CIO for the overall business case behind SDx but also the engineers, working on the nitty-gritty details of the
SDDC and SDS. Download the Draft Agenda now.

SoftCOM – The Way to Reconstruct the Future Telecom Industry

SoftCOM is Huawei’s strategy for network architecture for the coming decade and is a revolutionary vision that leverages cloud computing, software-defined networking (SDN), network functions virtualization (NFV), and internet-based operations to streamline the networks of telecommunications operators and maximize information technology (IT) resources.

According to a recent Light Reading Article,  the services, efficiencies and overall operations of the telecom industry will be dramatically improved due to the reconstructing of the architecture of networks to become defined by software and not hardware. SoftCOM will help telcos to embrace the strategic opportunities of the information age and effectively manage the challenges brought about by the structural limitations of existing networks.

Combining the power of telecom and the Internet to reconstruct the telecoms industry 
The Huawei SoftCOM strategy merges the latest network design concepts and advanced technologies therefore supporting the digital reconstruction of the telecom industry and to helping telecoms companies to seize the market opportunities and tackle challenges. This is essential as the telecoms sector is now facing structural challenges in revenue creation and cost reduction. As continuous profitability can no longer be sustained by a growing subscriber base, or minimizing equipment costs, operators must find new revenue generation opportunities and structurally reduce operating expenses (OPEX). When traffic is king, new business models with revenue generating traffic at the core will be key to success.


1. Architecture reconstruction: Establishing a DC-centered ICT architecture 

In the information age service provisioning, data exchange, and business activities will all become digitized, data centers will be responsible for service processing and business transactions in addition to information storage, processing, and exchange. They will become “the telephone switchboard in the digital era” and the core of ICT infrastructure as future network planning and construction will be based on DCs in order to adapt to service development and traffic scheduling.

2. Network reconstruction: Realizing flexible and intelligent network/product architecture through SDN and NFV
Upon separating the control and forwarding planes and virtualizing network resources through SDN/NFV, the network can be managed in a more unified and global manner to ensure better network resource scheduling, higher efficiency, and simpler software upgrade. In addition, the network can deliver better user experience and realize higher utilization through centralized routing and traffic control, laying the foundation for service quality-based traffic monetization. Network devices will no longer depend on a specific piece of hardware so network elements (NEs) can share a unified hardware platform.

3. Service reconstruction: Taking advantage of the transformation brought by the cloud 
As a new business model and concept, cloud services have presented the telecom industry with a tremendous strategic opportunity and a new channel for revenue worth trillions of dollars. With the increase in bandwidth of global networks and maturity of cloud computing technologies, companies will gradually replace their data centers with ICT cloud services from telcos in the next thirty years. Enterprises will need ICT infrastructure to support their cloud services in this transformation.

4. Operation reconstruction: Transforming the business model from internal control into one serving users through an “all online”, on-demand automation and intelligence, and Internet-based operation.
Telcos should adopt Internet-based operations to allow users to obtain services on demand and should go all online to support on-demand services for users. But this should not stop here, as user-oriented online operation should drive the re-engineering of the internal business processes to realize an all intelligent, automated, and connected business operation. Big data analytics enables precise marketing by allowing operators to delve into customer demands, increasing productivity by dozens of times and structurally reducing OPEX.

You can hear more on how Huawei’s SoftCOM strategy will help Telcos capitalize on the opportunities brought about by digital revolution of the telecom industry to gain more revenue and reduce operational costs at the Telco Cloud World Forum, taking place from 28-30 April 2014 in Munich. 

Huawei will be delivering a pre-conference masterclass on Monday 28th April as well as an opening keynote on Forum Day One.

Hot Topics Announced at Cloud World Forum Asia

asia-no-date4th Annual- Cloud World Forum Asia- 25 – 27 November 2013
Sheraton Hotel & Towers, Hong Kong


New Topics for 2013

New Trending Cloud Topics to be covered include:

  • Open Stack
  • Software Defined Networking & NFV
  • Virtualisation
  • Analytics
  • CRM
  • CEM
  • Ethernet-powered Cloud
  • Cloud gaming

In 2013, we are launching a dedicated co-located session on Big Data!

Our Big Data Congress Asia will help you learn how to make the most of this infinite resource, and explore synergies with Cloud.

>> Register your pass today
This event is Free to Attend for Operators and Enterprises.

It’s the only Cloud event in the region focusing on both the enterprise and telco Cloud segments in dedicated streams. Want to find out more? Download the preview flyer:

>> Download the Preview Flyer


Welcome to Our 2013 Sponsors

Telstra, SafeNet, OX and Parallels are already confirmed as 2013 event sponsors and will be once again joined by some of the world’s leading Cloud providers.


Contact us

For all speaking opportunities and a copy of the draft agenda please contact:

Georgios Kipouros,, +44 207 017 7985

You can always find us at


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