Posts tagged ‘Daniel Saks’

Telco Cloud Forum pre-conference workshops announcement: Hosts include AppDirect, BCSG Huawei and Intel #telcocloud

Telco Cloud Forum 2015

Pre-conference workshops announced for the 6th Annual Telco Cloud Forum, taking place in London this April.

The Telco Cloud Forum will be opening in London in just 7 weeks. Ensure you secure your free pass today!

Pre-conference workshops are free of charge and available to telecom operators and enterprises only.

If you have already registered, don’t forget to make your selections from the four pre-conference workshops taking place on 27 April from 12.30 -18.00.

For more information click here.

For updates on the conference agenda, please click here.

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Register your interest in the AppDirect pre-conference masterclass

AppDirect workshop summary:

12.30 -15.30: “Building Successful Strategies for Cloud Service Commerce”

More companies than ever before are using cloud-based software and services to power their businesses. In fact, worldwide spending on cloud services is set to grow from $47.4 billion in 2013 to $107 billion in 2017, a CAGR that is five times faster than the IT industry overall. However, launching a cloud service marketplace—and ensuring its success—can be fraught with challenges.

This three-hour workshop, hosted by Cloud Service Commerce industry leader AppDirect, will deliver valuable insights to help you plan, launch, and optimize a cloud service platform. Led by AppDirect co-CEO Daniel Saks, the workshop will explore:

  • Partnering with software vendors
  • Customer segmentation
  • Curating a relevant application catalog
  • Technical and sales best practices
  • Differentiating your Cloud Service offering

Learn about these topics and more from the AppDirect team that has successfully launched marketplaces with Telstra, Samsung, Deutsche Telekom, ADP, and other leading providers.
This workshop will deliver the insights and information you need to take advantage of the Cloud Service Commerce opportunity, giving you the chance to expand your cloud portfolio and increase revenue per customer while delivering the best marketplace customer experience.

Daniel Saks, co-CEO, AppDirect
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BCSG

Register your interest in the BCSG pre-conference masterclass

BCSG workshop summary:
16.00 -18.00: “Driving SMB cloud adoption to deliver business growth plans” 

Case studies and best practices, from a team that has spent over 10 years developing cloud service propositions for small businesses. The workshop will offer insights and experience on what it takes to drive strong cloud adoption from your small business customers and how to build long lasting relationships through ongoing engagement and support.

  • Tailoring a differentiated cloud service proposition for SMB
  • Achieving a seamless and integrated brand experience
  • Making market waves to drive customer awareness
  • Enabling GTM channels to maximise sales volumes
  • Support the customer to grow value
  • Ongoing engagement to build loyalty and lasting relationships

Tim Marsden – Director, Service Providers – BCSG
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HUAWEI

Register your interest in the Huawei pre-conference masterclass

Huawei workshop summary:
16.00 -18.00: Maximise your profits, Value add your services, Generate more revenues and Meeting your Customer’s Needs”

Discover how Huawei’s ICT capabilities can help you to maximise your profits, value add your services and generate more revenues to meet your customers’ needs. This 2.5 hour workshop, hosted by Ronald W. Raffensperger, with his vast global experiences will share the current trends of cloud technologies that brings you to see future business values.

With our Cloud experts, we will bring you through a series of topics such as:

  • Carrier DC Transformation
  • Hybrid Cloud Architecture
  • SDN
  • VDC
  • Openstack and other Cloud technologies that will impact your economic and business endeavor

Ronald Wright Raffensperger, CTO (IT Solutions), Huawei
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INTEL

Register your interest in the Intel pre-conference masterclass

Intel workshop summary:
12.30 -15.30: “Insights into New Approaches to Running Cloud Services”

This half day masterclass led by top industry experts from Intel will provide you with insights into new approaches to running Cloud services.

This subject specific masterclass will give you a unique opportunity to drill down into the details of cloud service provision.

Experts from intel will share their recent experience, knowledge and insights.

More information coming soon…

The Telco Cloud Team.

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Telstra Selects AppDirect to Power its Business Apps Marketplace #cloudasia

Collaboration with Australia’s Largest Telco Enables One-Stop Shop for Millions of Small Businesses to Find, Buy and Manage Apps

SAN FRANCISCO, Calif., October 28, 2014 – AppDirect, the cloud commerce service company, announced today a major collaboration with Telstra — the largest telecommunications and information services company in Australia with a global presence that spans 230 countries — to power the new Telstra Apps Marketplace. The Telstra Apps Marketplace provides a one-stop shop and management portal for customers to find, buy, and use today’s best business apps. The new marketplace is live today and features two applications from Box and DocuSign.

“We’re very proud to work with Telstra to continue to push the boundaries of innovation in cloud services. Telstra was the first in its market to drive cloud services for its customer base and is continuing this leadership across its large global service footprint and among its well-established network of resellers. Working with Telstra, we’ve had the opportunity to not only power its new marketplace but provide a full scope of monetization and management services that make it incredibly easy to engage and benefit from cloud services,” said Daniel Saks, co-CEO of AppDirect. “AppDirect’s vision has always been to create a world where businesses have easy access to the technology tools they need to thrive. By collaborating with Telstra, we’ve been able to bring this ideal to life for millions of Australian small and medium businesses.”

New features for customers

The AppDirect-powered Telstra Apps Marketplace will deliver new features and capabilities, including faster on-boarding and go-to-market availability for new applications, as well as real-time updates so customers have access to the most up-to-date products. By logging into the Telstra Apps Marketplace, customers can use it as a central hub to manage their apps, including Box and DocuSign, and can also easily access and browse a catalog of specifically curated business apps and related services. Box is a cloud file sharing and collaboration app that lets businesses securely share and access important business files and documents, whether it’s the latest invoice for a customer, project proposal or pitch presentation. With access to DocuSign, businesses can quickly, easily and securely collect and transact business information and sign documents anytime, right from the marketplace. Telstra will continue to onboard more business applications over the coming months and migrate apps from Telstra’s previous platform in 2015.

Will Irving, Telstra Business Group Managing Director said, “Telstra wants to help businesses be the best that they can be, moving to cloud based business and mobile apps gives them greater flexibility, enhancing the ability to work on the move and reducing administration, leaving them more time to work on what matters most – their core business. Working with innovative providers such as AppDirect, we can deliver a simple online experience for our customers that will make it easy to find and use the right apps for their business.”

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AppDirect White Paper: Putting the Cloud Within Reach

Putting the Cloud Within Reach
How Service Providers Can Succeed with Business Application Marketplaces

Few topics in technology seem to generate as much buzz as cloud computing. For small and medium-sized businesses (SMBs), however, the cloud is far more than just the latest trend; it’s a tool that is fundamentally reshaping how many SMBs run their companies and the results they can achieve. By delivering cost-effective, on-demand computing power and capabilities, the cloud is dissolving the advantages long held by enterprises, and leveling the playing field for millions of SMBs around the globe.

This trend presents a tremendous opportunity for telecom companies and other service providers (SPs) of all sizes. Faced with tough resource constraints, SMBs need partners who can help them find and manage cloud services effectively, and SPs are ideally positioned to provide this assistance. But how can SPs serve SMBs when they, too, often have to contend with limited time, budgets, and other resources?

The answer is simple: cloud service marketplaces provided “as a service.” These web-based application stores—where users can find, purchase, and manage cloud-based software and services—are an ideal solution. Application marketplaces enable SPs to get to market quickly and launch a marketplace with a software delivery platform in a matter of months, instead of the years required to develop a portal from scratch.

This white paper will explore SMB cloud adoption and explain why SPs are perfect candidates to become SMB partners of choice for cloud solutions. It will also detail the elements of a successful cloud service marketplace as well as the technical challenges that SPs need to consider. Finally, the white paper will discuss the pros and cons of developing a solution in house versus working with an application marketplace platform provider.

Click here to read the full White Paper

Source: AppDirect White Paper
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If you would like to meet with AppDirect, Daniel Saks, President and Co-CEO of AppDirect will be at Telco Cloud World Forum in London this April. The event is free to attend for Operators.

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