Archive for the ‘White paper’ Category

The Cloud and Cross-Channel Retail: How and why the cloud will irrevocably change the way retailers do business

The Cloud and Cross-Channel Retail White Paper, in association with Rackspace, outlines everything you need to know about the cloud and how it can push you to succeed in the fast emerging environment of cross-channel retail.

It sets out the key strategic considerations for decision-makers when deciding whether to opt for the cloud, and how to use it best.

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How and why the cloud will irrevocably change the way retailers do business

This White Paper explores:

  • Why companies need to prepare for a new retail environment where customers interact across many different touchpoints
  • How the cloud offers flexibility and scalability to help retailers succeed in this new world
  • How the cloud can provide extra capacity for peaks and troughs of demand – fundamental to successful modern retailing
  • How the cloud can both save money and free up senior IT staff
  • Featuring case studies of retailers who are already succeeding in grasping the cross-channel opportunities afforded by the cloud

Click here to download the White Paper!

 

This White Paper is brought to you by Internet Retailing and Cloud World Forum, the EMEA’s only Cloud and DevOps expo, taking place on the 24th – 25th June 2015 at the Olympia Grand in London.

The conference will feature 300+ speakers, many of whom represent the retail sector, including Marc van der Heijden, SVP Global IT from Adidas Group, Tarun Samtani, Information Security Architect at Ebuyer, Ajay Dankar, Senior Director at eBay and many more.

Register here for your FREE Exhibition Pass!

 

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Boosting Conversions in the Cloud @AppDirect #telcocloud

By Richard Dufty, VP of Worldwide Sales and Strategic Partnerships

AppDirect

Today’s small and medium-sized businesses (SMBs) are driving a software revolution. Just a few years ago, these companies went to retail locations to buy software, install it, and configure their systems to run it—or hire someone to do all of this for them. Now SMBs can simply go online to purchase and use powerful cloud-based software solutions.

In fact, more SMBs than ever before are turning to these cloud solutions; recent research indicates that 60 percent of SMBs currently use cloud services, a number that is set to grow rapidly within the next few years. Sparked by this growth, the worldwide market for SMB cloud computing is predicted to reach $40 billion by the end of this year.

Software providers are already starting to see real evidence of these trends. In late May 2013, Microsoft announced that the cloud-based version of its flagship productivity suite, called Office 365, reached one million subscribers in 100 days, faster than Dropbox and Facebook. Microsoft’s numbers translate to an average of more than one Office 365 subscription sold every second in the last three and a half months.

Demand for Cloud Services Rises, but Success Isn’t Guaranteed

As SMBs increase demand for cloud-based apps, cloud service marketplaces are increasingly common. According to Gartner, 50 percent of the top 100 service providers will offer cloud services to their customers by 2015.

“Service providers really do not have a choice,” the analyst firm adds, “but must offer cloud services to protect their current market and to stay connected to their customers.”

Despite the surge of marketplaces, SMBs still face challenges purchasing and managing cloud-based applications. Almost 60 percent of SMBs say they lack the resources to implement new technologies, while 57 percent say they simply don’t have the time to do so.

For these reasons, service providers are ideally positioned to become SMBs’ cloud partner of choice. These providers already serve an important role for SMBs, offering essential business services—including Internet, voice, and mobile—that companies rely on. For busy SMBs, the option of turning to a trusted provider for cloud solutions can not only save time, but also make cloud adoption less intimidating.

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25 Ways to Become a More Intelligent Consumer of Cloud Services

Five principles for cloud services adoption and 20 secrets of project success

Steve Hodgkinson is Ovum’s APAC Research Director, and in this report he summarizes five principles and 20 things that enterprise and public sector agencies should consider to make a success of cloud services procurement and implementation.

Recommendations for enterprises

We recommend that agency executives use this report to inform and challenge their thinking about how to approach cloud services adoption. There is a wide range of experience levels across agencies. Some agencies have extensive experience of cloud services adoption and are already experts, while others have little experience, and will benefit from reading and discussing the 25 ways in which they may become more intelligent consumers of cloud services.

Readers are encouraged to provide feedback directly to the author if they disagree with the 25 points or have additional insights to offer.

Recommendations for vendors

We recommend that cloud service providers consider how their service offerings and approach to engaging with prospects and clients align with the 25 points. In particular, vendors should note the points around the imperatives for agencies to test drive solutions and have a “prenuptial agreement” for data and a plan B. Although it may seem counterintuitive, the best way to make agency executives feel comfortable about “getting into” a cloud service is to make it easy for them to both “get in” and “get out.” The best way to win and maintain a customer relationship is to focus on delivering an affordable service that meets “cloudy is as cloudy does” expectations.

You can download this report from the Cloud Asia website. The 5th Annual Cloud World Forum Asia is taking place at the Sheraton Hotel & Towers in Hong Kong from 24-26 November 2014. Join 500+ IT decision makers, application developers, mobile network operators, operators, ISVs, Cloud Service Providers and technology specialists in data analytics and consumer insight, application management, virtualisation, system integration, mobile device management, security, business intelligence, CRM, ERM and ERP solutions.

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Big data is having a tremendous impact on the enterprise @Oracle #cloudwf

Big Data Analytics – Advanced Analytics in Oracle Database

Whether its fine-tuning supply chains, monitoring shop floor operations, gauging consumer sentiment, or any number of other large-scale analytic challenges, big data is having a tremendous impact on the enterprise. The amount of business data that is generated has risen steadily every year and more and more types of information are being stored in digital formats.

One of the challenges entails learning how to deal with all of these new data types and determining which information can potentially provide value to your business. It is not just access to new data sources, selected events or transactions or blog posts, but the patterns and inter-relationships among these elements that are of interest. Collecting lots of diverse types of data very quickly does not create value. You need analytics to uncover insights that will help your business. That’s what this paper is about.

Read this White Paper brought to you by ORACLE in full here!

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2014 Integrated Business Partner and Executive Summit Sponsor
Cloud World Forum 2014
Co-located with the 4th Big Data World Congress!

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The Big Data World Congress is your ultimate chance to meet and learn from end-user industry leaders, data scientists and telecoms operators, coming together to provide an in-depth business value case for Big Data.

Our agenda is led by practical examples, advice and real world evidence, with an emphasis on engaging content and interactive formats, delivered by world leading Big Data experts!

Cloud Services Brokerages- Enabling Service Providers to Drive New Revenue Streams and Increase Market Share

Read an extract from Jamcracker’s White paper: Cloud Services Brokerage Enablement

The cloud market is growing at a rate of 30% annually. Analysts predict that service providers are well positioned to be the leading point of distribution for cloud services in light of the scale of their operations and their capacity to offer end-to-end lifecycle management for IaaS, SaaS and PaaS over secure managed networks.

Delivering cloud services has emerged as one of the most important opportunities of the decade for service providers. To retain existing customers, grow market share and maintain existing profit margins on core services; service providers need an edge on their competition and to increase agility in addressing emerging market opportunities. In what is often considered their “core” business, service providers are facing new competition from companies that are offering a range of value-added services to small, medium and large enterprises. For most providers, it’s no longer a question of if but rather how they make that transition from a traditional telecommunications provider to a ‘technology services’ company… Click here to download the full white paper.

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