In the run up to the Telco Cloud World Forum North America, speaker Tom Platt, from BCSG gave his view on what it takes to succeed in the Cloud!

To succeed in the cloud you’ll need to make some changes

When small businesses move into the cloud, they’ve chosen to make a big change in the way they do things. This change will help them save time, find new customers, and more. But it’s so radical it’s no surprise they often need time to think about it, before making the move.

It’s no different for their providers. In a previous post I wrote about telcos changing their approach to sales to get customers signing up to – and using – cloud services. At the heart of that change is a shift in mindset that needs to go beyond sales and take in the whole organisation.

a. Start at the top.

Senior management must lead the way and set the tone and the agenda for your cloud service. Because everyone in your business needs…

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